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For founders

Get listed in the NRI Startup Database.

A directory of Indian startups raising from NRI angels — founder-supplied data, clearly labeled as self-reported. Built and curated by an independent NRI investor publication, not a placement firm.

What you get

  • A public listing page on a domain NRI investors already read
  • Your self-score on the same 8-dimension framework used to evaluate 10 famous Indian startups (Byju's, Flipkart, Paytm, Zomato, Ola, Swiggy, Nykaa, Zepto, CRED, Zerodha)
  • Filterable in the public database — investors sort by sector, stage, score band, "open to NRI investment"
  • Optional "Express interest" inbox from accredited NRI investors browsing your sector
  • The page itself you can link to from your pitch deck, LinkedIn, fundraise emails

Pricing

Phase 0 · Founder pricing
Standard
₹6,000/year
Annual recurring. Cancel anytime. No setup fee. No per-investor commissions.

Read this before you sign up

The independent score isn't for sale.

Self-reported (Tier 2) listings — what this page is selling — are clearly labeled as founder-supplied. Every listing page carries the line: "Founder self-assessment. Not independently verified by NRI Money Matters."

Separately, there's a Tier 3 hand-scored assessment at $500. If you pay for that and the framework produces RED, the RED is what gets published — or you can decline to publish at all, but you can't publish a different number. Founders pay for the assessment, not the outcome.

That's the moat. If you want a guaranteed favourable score for money, this is the wrong place.

Ready to list?

Phase 0 is signal-collection — fill the form, no payment yet. We're confirming founder demand before opening listings.

List my startup →
Prefer a form? Use the Tally form · or email [email protected]

Founder FAQ

Who actually sees my listing?
NRI Money Matters readers — primarily Indian-origin angel investors abroad (US, UK, UAE, Singapore) reading our investing coverage. We don't break out exact monthly investor traffic publicly, but we link prominently from the existing Scorecard tool, the homepage path tiles, and the every-other-Wednesday money newsletter.
What if my self-score is RED or AMBER?
That's fine — listings show the score band as part of founder transparency, not as a marketing gate. Many founders with AMBER scores still close rounds; investors use score + their own sector judgment. If your self-score is RED and you'd rather not display it, the framework lets you list without surfacing the band publicly (we're working out exact mechanics during Phase 0).
Is this an investment advice product?
No. The database is a directory of founder-supplied information clearly labeled as such. We don't make buy/hold/sell recommendations on listings. Investors do their own diligence. We're talking to a SEBI advisor about the exact regulatory positioning before Phase 1 listings go live.
What's the difference between this and Tier 3 ($500 hand-scored)?
Tier 2 (this page) = founder self-supplied data, clearly labeled self-reported. Tier 3 = Amish independently runs the framework on your verified numbers and publishes the result with an "Independently assessed" badge. Tier 3 is editorial. Tier 2 is a directory. Different products.
When does my listing actually go live?
Phase 0 (now) is signal-collection — we're confirming founder demand before opening listings. Phase 1 (manual database, ~3–4 weeks after Phase 0 hits its targets) is when the first ~20–30 listings go live. Founders who sign up in Phase 0 get early-bird pricing locked in.
Who's behind this?
Amish Kapadia — 28 years on Wall Street (Citi, JPMorgan, Barclays, Nomura), now in Mumbai, runs NRI Money Matters independently. Author of the 8-dimension Scorecard framework. Has invested $60K of personal capital into Indian startups as an NRI. Full background.
Independent. No paid placements on editorial. Founder listings are a directory product, clearly labeled.
Questions? Reach Amish directly.